Meet our Team
At Ireland and Britain Observed, we’re a dynamic team of passionate travel experts dedicated to crafting unforgettable, one-of-a-kind experiences across Ireland and the UK. Our greatest strength lies in our people—their deep local knowledge, creativity, and unwavering enthusiasm form the heart of everything we do. We pride ourselves on fostering a vibrant, innovative, and, above all, fun working environment where ideas flourish and collaboration thrives. From hidden gems to iconic landmarks, we bring each journey to life with imagination and care.
John
A reformed tax lawyer, I have organised tours around Britain and Ireland since 1980. My earliest customers included Judy Peil of St Louis and West Oehmig of Chattanooga, some of the very first Virtuoso Agents. I continue to look after vacations and meetings for the most demanding clients in the world, fulfilling dreams and exceeding expectations.
I have also worked closely with government and heritage historic house owners to develop their tourism potential.
I write on Irish food, houses, ghosts and antiques for various British, Irish and American newspapers and magazines and regularly lecture in America to heritage organisations. I love travelling to off the beaten track destinations around the world and try and show clients similar secret sites in Britain and Ireland.
Valerie
My name is Valerie, and I grew up in a large family with a deep appreciation for fine art and history, splitting my time between the vibrant city of Dublin and the scenic landscapes of Mayo. With a rich network of friends and family, I take great joy in creating meaningful connections and curating exceptional experiences for our guests.
Travel and meeting new people are my passions, and I’ve explored cities like Paris, Boston, and London. My time with a leading London-based fine art auction house deepened my love for the arts, antiques, and ancient treasures, enriching my expertise and perspective. I’m excited to share my knowledge and passion, ensuring every journey is as captivating and memorable as possible.
Brianna
Hello there! I’m Brianna, a world traveler who has visited over 55 countries and lived in five, fully embracing the beauty of diverse cultures and languages. I speak Italian and Spanish, and I have a deep passion for learning about the world’s unique traditions. With over 6 years of experience in Sales and Business Development, I’ve honed my skills in the Real Estate and Travel Sales industries across North America. My journey has been all about exceeding sales targets, building strategic partnerships, and providing exceptional customer service. I’m excited to bring my global perspective and expertise to Ireland and Britain Observed, where I’m dedicated to crafting luxury travel experiences that are as authentic as they are memorable.
In my free time, you’ll find me hiking, wild swimming, or scuba diving—always in search of the next adventure!
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Iris
Hi There! I’m Iris, a Private Travel Designer with a deep passion for curating unforgettable journeys that go far beyond the ordinary. With nearly a decade of experience in the hospitality industry, I’ve discovered the wonderful world of private travel and every day I get the privilege of transforming travel dreams into beautifully tailored realities for clients from around the world. My love for travel started early, fuelled by an adolescence immersed in the world of ballet I connected with people from across the globe—learning that every culture holds a story, and every destination has a soul. That early exposure to diverse traditions and places sparked a lifelong curiosity and love for meaningful exploration.
When I’m not crafting bespoke itineraries, you’ll find me behind a camera, capturing the essence of the people and places I visit. Photography allows me to slow down and see the world with intention—something I strive to infuse into every trip I design. As a true people person, I pride myself on understanding what makes each traveller unique. Whether it’s a secluded island escape, a cultural deep-dive, or a luxurious city break, I combine personal insight with professional expertise to deliver experiences that feel as effortless as they are extraordinary.
